“Working with the Press” trainings for senior executives
Custom sessions are tailored to specific requirements. Trainings range from PR fundamentals for those who have never been interviewed to advanced trainings for seasoned spokespersons.

Topics covered include:

• Ideal interview prep
• How to avoid mishaps
• Tips to increase the likelihood you’ll land the story

Sessions also cover how you can build a longstanding relationship with a reporter and be tapped repeatedly as an expert source.

“Building Your Success in PR/Communications”
Trainings are designed for staff to help them sharpen their skills and reach the next stage in their career. Public Relations and Communications leaders who want to develop their teams work with MCC on group and one-on-one trainings to increase their effectiveness in media relations, writing and creative brainstorming.